Make the Most of Black Friday

Well Halloween is over and Thanksgiving is well on its way, bringing Black Friday with it. If you could use some extra exposure and some extra...

Businesses Taking Advantage of Halloween

For a business, a holiday can always present a sales opportunity, if you make the right moves. This year, there are plenty of businesses taking...

Go Beyond Traditional Analytics

Knowing where your website traffic comes from (whether it be organic search engines or paid advertisements) is a great way to track the success of...

Content Strategies: What Businesses Are Doing

We recently came across a Marketing Land article that shed some interesting light on content marketing among business-to-consumer marketers. Content...

Things to Know When Marketing to Women

Even with the changes our society has gone through, many business can still be caught marketing to women as if they were 1950s housewives. We...

HTTP or HTTPS for Your Website?

Recently, Google announced that websites using "HTTPS" in their domain name would see a boost in their search results rankings. Our Philadelphia web...

The Origins Behind 8 Famous Logos

As a digital marketing agency, we love hearing stories about how logos came to be (and we've even changed ours a few times, too!) We decided to dig...

Pros and Cons of Buying Social Media Followers

Social media is now a huge part of any digital marketing strategy, and many people believe that the more followers you have, the more reputable you...

On Writing Faster and Better…

As the content strategist and social media coordinator for Prager, I'm constantly writing blogs and social media posts for our clients - and I only...

Don’t Make These WordPress Mistakes

Our digital marketing agency loves using WordPress to create our responsive web designs - it's intuitive, easily accessible, and can be customized on...