Rankings Aren't Important

If you think the success of your website is judged primarily on search engine ranking, we need to have a serious talk. You're going about search engine optimization completely wrong.

Search Engine Optimization

Many of the people who call us have an entirely wrong idea about SEO. We’re here to tell you that rankings don’t actually matter. What matters is quantifiable, tangible new business. We don’t optimize your site for Google, we optimize your site for visitors, because visitors are who actually turn into customers. When is the last time Google bought something from you? Yeah, same here.

When you optimize your site for visitors, you’ll be doing things that Google really likes. Your site will become more informative, more engaging, and more interesting than your competitor’s, and when Google sees this, you’ll be rewarded. Google is smart. So are we. Let’s work together to get results, not rankings.

Search engine optimization (SEO) used to mean adding a bunch of content to your website and building solid links, thus in turn being rewarded with top search engine rankings. But today, search engine optimization is extremely complex. In order to successfully compete against the millions of other matching results, you need the help of our experienced professionals who have lived in this world every single day for over a decade.

No matter your goals, our search engine optimization consulting will allow you reach them. Make no mistake however, search engine optimization takes time and is not a quick fix. If you don’t have patience or need leads tomorrow to stay in business, this solution is not for you. When done properly however, search engine optimization will generate a steady stream of new customers, and over the long term is the least expensive and most effective form of digital marketing.

We will create a strategy to help you increase your visibility and expand the number of external sources that link to your website.

Keyword Research

We will select the best keyword phrases for your company and help you establish search engine rankings so you can generate more traffic.

Reputation Management

Address negative customer feedback, maintain a positive presence, and maximize your credibility.

The Results

Paradigm Tax Group’s search engine traffic increased over 350% since we began managing their campaign.

View results

increase in search engine traffic

Client Spotlight

Check out some of the work we've done to help these clients succeed: