Search Engine Optimization

Many of the people who approach us for help have an entirely wrong idea about SEO. Obsessing over where your website ranks at any given moment on any particular phrase is a terrible use of time, nor is it a remotely accurate measurement of how well your website is performing overall. What matters is measuring continuous aggregate improvement in search engine traffic and tracking that increase in traffic down to quantifiable new customers and revenue. We don’t optimize your site for Google, we optimize your site for visitors, because visitors are who actually turn into customers. When is the last time Google bought something from you instead of you from them? Yeah, same here.

When you optimize your site for visitors, you’ll be doing things that Google really likes. Your site will become more informative, more engaging, and more interesting than your competitors’, and when Google sees this, you’ll be rewarded. Google is smart. So are we. Let’s work together to get results, not just rankings.

 
Working with an SEO company used to mean adding a bunch of content to your website and building solid links, thus in turn being rewarded with top search engine rankings. But today, search engine optimization is extremely complex. In order to successfully compete against the millions of other matching results, you need the help of experienced SEO professionals who have lived in this world every single day since Google was literally created.

No matter your goals, our SEO company will help you reach them. Make no mistake however, search engine optimization takes time and is not a quick fix. If you don’t have patience or need leads tomorrow to stay in business, this solution is not for you. When done properly however, SEO will generate a steady stream of new customers, and over the long term is the least expensive and most effective form of digital marketing.

  • Link Building

    We will create a strategy to help you increase your visibility and expand the number of external sources that link to your website.

  • Keyword Research

    We will select the best keyword phrases for your company and help you establish search engine rankings so you can generate more traffic.

  • Reputation Management

    Address negative customer feedback, maintain a positive presence, and maximize your credibility.

The Results

P.J. Fitzpatrick’s search engine traffic has increased by 370% since we began our SEO efforts.

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370%

increase in search engine traffic