If you’re looking to start and maintain a conversation with your clients and customers, email marketing is the perfect solution. The talented team at Prager can create a custom designed email marketing campaign for your business. Building brand awareness and customer loyalty are just a few advantages of our email marketing services.
Reach Your Customers with Professional Email Marketing
If you have a message to promote or a product to sell, you need to make sure your customer base knows all about it. A lot more goes into effective email marketing than just sending a periodic email to your customer database. You have worked hard to build loyal customers so it is important to keep them engaged and aware of what you are doing. For effective email marketing services serving Lancaster County, PA, enter Prager Microsystems.
Email Marketing Strategy
Our team of digital experts will analyze your current strategy and come up with new ideas for your email marketing efforts.
Our design team will create a beautiful HTML email that looks great and reaches people on every screen from desktops to mobile phones.
We’ll create topics and content to keep your subscribers engaged and entice them to continue on to your website or give you a call.
We work with you to create offers and calls to action help turn subscribers into actual customers.
You will receive reporting for every email sent to breakdown the engagement via open rates, click-throughs, and conversions.
Content is Always King
If you don’t provide relevant content, why would anyone want to read it? They already are interested in your company so now you need to keep them engaged. It starts with a captivating subject line to create the initial interaction. Once your subscribers open the email they should be greeted with content related to the subject that adds value to their life. That can be blog content, product info, tips and tricks, or coupons for your products or services.
Companies are always trying to find the best times, days, weeks, and even months to reach their subscribers. Our expertise across an array of industries has armed us with the knowledge to know when we should be sending out that email blast to get optimal results. We will come up with strategies depending on your goals and messaging that will reach potential customers when they are most likely to interact with you.
Sample Email Marketing Campaigns
Here are a few examples of successful email marketing campaigns we have launched recently.
Why Hire an Email Marketing Services Company
There are a lot of moving parts when it comes to email marketing and if you are not doing things correctly, you’re wasting valuable time and potentially upsetting your customer base. Hiring a professional email marketing service frees you up to work on the other important aspects of your Lancaster County, PA business. Our tactical and strategic planning help you succeed.
You Don’t Have Time
Whether you are having issues with content creation or just don’t have the manpower to commit to producing an email marketing campaign, you shouldn’t allow the task to slip through the cracks. We can help lighten the load so you can focus on running your business.
You’re Not Seeing Results
If you have been sending regular emails to your subscribers but just can’t seem to initiate any new business, it may be time to rework from the ground up. Targeting your key performance indicators (KPIs) will help increase your engagement.
The Old Way Isn’t Working
Just sending a monthly email without putting real thought into the content and calls to action can just be a waste of time. Our email marketing services focus on what will convert for you, such as personalization or providing creative content that will pique your customers interest.
Did You Know?
74% of people prefer to receive emails over any other form of marketing.*View results * SimplyCast.com
More Than Just Email Marketing Services
Simply having a customer list to send emails to doesn’t always move the needle. Prager Microsystems is a full-service digital marketing agency that understands the connection between all digital media platforms. Your primary interaction with customers comes from your website and the messaging on your website can help drive people to sign up for your newsletter. If you are looking for a comprehensive solution, contact us today.