A Reputation Management Lesson from Applebee’s

Having a social media presence is a great idea when it comes to marketing your business - if you know how to use it. Having a constant, current...

Google+ For Business (Part 2): Hangout Video Conferencing

Google+ can be a very useful for businesses - they can use it to improve their customer service process. One of the groundbreaking features that...

Google+ For Business (Part 3): Sparks

A lot of Google+ features are designed to improve upon other features on other social media sites. Take for example, “Sparks." Sparks is similar to...

Google Panda Offers Domain Blocking

In order to offer users a customized search experience that provides them with more inclusive security, Google’s Panda is allowing users to block...

“Check-In” Marketing

With the popularity of location-based applications for mobile Internet devices, it seems like everyone is “checking-in” these days. Popular...

Use Social Media to Fortify Your PR

When a lot of businesses think of social media, they don’t think about its full capability. They underestimate its power and never really consider...

Reputation Management is Better Prevented than Repaired

With the amount of opportunities you have for exposure on the web, building your brand using online advertising can be fairly easy. There are plenty...

Yelp’s Influence on Reputation Management

Everyone in the business world knows how important reputation management is. When your potential customers hear about your sterling reputation and...

Google Allows Businesses to Respond to Consumer Reviews

Reputation management is an immensely important part of online marketing. With the accessibility consumers have to other consumer’s reviews for...

Safeguarding Social Media

All of the social media specialists will tell you: safeguarding your identity from the vulnerability that can be created from having a web page on...