When Choosing Your Web Design Colors…

You just got done designing your very own website for your business – you have clear call-to-actions, a visible phone number, pages that are easy to navigate, a clean layout, and great images. But what you may not have thought about are your website’s colors. Sure, brown and gold is a nice color scheme, but does it really speak to your target audience?

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We’re Ahead of the Mobile Curve

We have good news for mobile-friendly websites – especially websites that have been designed by the responsive web design experts at Prager: Beginning April 21st of this year, Google will be improving the indexing and ranking of websites that are mobile-friendly.

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4 SEO Tactics to Leave Behind

Search engine optimization is all about boosting the number of website visitors to a specific website by ensuring that website ranks highly on search engine results lists. (To put it simply, if your website is at the top of Google’s list, more people will click on it.) In order to get to the top of results lists, however, it takes a handful of SEO tactics.

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Web Design: Fashion vs. Function

When someone learns about your company, one of the first things they’re going to do is look you up online and go to your website. And if you’re a company that does a lot of online business, your website will be your biggest sales tool and will be what you rely on to draw in new customers.

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Go Beyond Traditional Analytics

Knowing where your website traffic comes from (whether it be organic search engines or paid advertisements) is a great way to track the success of your marketing campaign, but do you ever wish you would invest in other ways? Perhaps ways that are customized specifically to your business?

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Don’t Make These WordPress Mistakes

Our digital marketing agency loves using WordPress to create our responsive web designs – it’s intuitive, easily accessible, and can be customized on a whim. As we’ve become familiar with this content management system, however, we’ve noticed that there are some things that could potentially confuse fellow users.

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The Evolution of SEO

Some people claim that search engine optimization is dead, however, anyone in the digital marketing industry knows that it’s not dead – it’s just different. SEO has gone from simple techniques meant to gain traffic to a more advanced medley of engagement, rankings, and leads. The world of SEO is constantly evolving, and as search engines change and the Internet progresses, so do SEO efforts. Here’s a brief history of SEO:

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Client Spotlight

Check out some of the work we've done to help these clients succeed: