8 Tips for Your E-Commerce Website

Today, many businesses have taken their brick-and-mortar store online to offer their products to a wider audience. If your business relies heavily on your e-commerce website, you’ll want to make sure you’re reaching the most people possible and making their experience smooth and simple. Here are some tips to follow to make that happen.

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Web Design Tips for HVAC Company Marketing

If you’re an HVAC company who needs a little help getting your marketing campaign off the ground, our digital marketing agency can help. When it comes down to it, your business’s website is one of your most important marketing elements.

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We’re Ahead of the Mobile Curve

We have good news for mobile-friendly websites – especially websites that have been designed by the responsive web design experts at Prager: Beginning April 21st of this year, Google will be improving the indexing and ranking of websites that are mobile-friendly.

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The Evolution of SEO

Some people claim that search engine optimization is dead, however, anyone in the digital marketing industry knows that it’s not dead – it’s just different. SEO has gone from simple techniques meant to gain traffic to a more advanced medley of engagement, rankings, and leads. The world of SEO is constantly evolving, and as search engines change and the Internet progresses, so do SEO efforts. Here’s a brief history of SEO:

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8 Great (Free) Apps for Business

At Prager, we create custom website solutions for a number of clients, and we know that when you’re a busy professional, things are easier when they’re customized to your liking. That’s why we compiled a list of apps that can help businessmen and businesswomen who are constantly on the move. Check them out.

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Four Elements of Email Marketing

If you’re planning out your own email marketing campaign, there are three elements you should consider in order to make it successful: Content, Timing, Mobile, and Analytics. If you make those most of these aspects, you’ll increase your chance of open rates and in turn, conversions.

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How to Improve Your Online Business Security

At our digital marketing agency, we’ve learned that you never know what’s going to happen next (take the massive Target breach, for example). That’s why it’s important to take all of the steps you can to create a safe online business operation. Here are some tips to help you improve your security.

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5 Brands That Won’t Be Around in 5 Years

As time ticks by, we see the rise and fall of major brands (remember Blockbuster?) and it’s always interesting to predict which will be here in the near future and which will fall to things like competition or simply being outdated. We’ve made a few guesses of our own.

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Real Estate Marketing 101: The Web Design

If you’re a real estate company wondering how and where to start your digital marketing campaign, we can help. One of the most important elements of your business is your website – whether a web user is simply searching for real estate companies or has heard your name before, the first thing they’re going to do is look for you on the Internet. That’s why it’s important to have a web design that’s not only unique, but user-friendly.

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How to Pick the Right Web Design Company

So you’ve started your own business and now you need a web design company. Whether you’ve tried building a website in the past and failed or are starting from scratch, you’ll want a professional, reliable company to build your website. Before you decide, consider these things.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: