Google Has a European Rival…

Since the dawn of the Internet, there have been dozens of search engines (Bing, Yahoo, Ask Jeeves, etc.) that have tried to win over the loyalty of web surfers. Google was launched in the late 1990s and rose to the top of the search engine pile. Today, it performs around 3.5 billion search queries every day – and has a European rival that wants to beat it.

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Go Beyond Traditional Analytics

Knowing where your website traffic comes from (whether it be organic search engines or paid advertisements) is a great way to track the success of your marketing campaign, but do you ever wish you would invest in other ways? Perhaps ways that are customized specifically to your business?

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An Interview with Sean Deets

Sean Deets

When it comes to search engine optimization, our Senior Project Manager Sean Deets is who we count on to make our clients happy. Sean’s been a member of our Philadelphia web design company for 8 years and has learned the ins and outs of the industry. I sat down with him for an interview. Here’s what he had to say.

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Prove Your Digital Marketing with Analytics

Tracking the success of your business is a lot easier when you have a digital marketing strategy that works. Many times, companies blindly spend money on strategies without the ability to determine how much the strategy is actually helping. They simply trust in the tactic and continue to invest in it month to month. However, simply having a digital marketing strategy doesn’t always mean it’s going to succeed.

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5 Mobile SEO Tips

These days, there are more mobile devices on Earth than there are people, which means if someone is surfing the web, there’s a good chance they’re doing it from a smartphone or a tablet. Mobile users don’t have as much patience as desktop users, so they’re more likely to click on the first couple website results instead of scrolling to find the best one. That means that having a mobile SEO strategy for your business is a must.

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Will Banner and Hero Ads Be Successful?

A few weeks ago, Google announced that it was also going to be playing around with banner ads to liven up its search engine. Not long after that, Microsoft said it was also going to update its Bing search engine, but with “hero” ads instead of banners. No matter the size of the ads, the bigger question is: will big ads work or will they just annoy people?

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Client Spotlight

Check out some of the work we've done to help these clients succeed: