5 Ways to Refresh Your Content Marketing Strategy

content marketing

Even though marketing approaches have changed, content is still what draws people in. Having a solid content marketing strategy can help you reach the most potential customers and if yours is outdated, you may not be maximizing its potential. Here, our digital marketing experts share some tips for how you can refresh your content marketing.

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Get a Head Start on Your Fall SEO

search engine optimization

At Prager, we know that for most companies, business slows down in the summer – people have better things to do than to surf the web, like go to the beach, host a barbecue, take the kids to the water park, and more. But summer is coming to an end and if your company is ready for fall, you could see more revenue. Now is a great time to get a head start on your fall SEO, with these tactics.

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6 Questions to Ask to Determine Your Marketing Needs

digital marketing experts

Starting your own company is hard; building a customer base is even harder. In order to begin, you’ll want to have a marketing strategy that can help you gain exposure, appeal to new customers, and create a brand loyalty. Here, our digital marketing experts share six questions you should ask in order to determine your marketing needs.

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5 Ways Artificial Intelligence May Affect SEO

Artificial intelligence is becoming a very real thing – in fact, Google has already rolled out a technology called RankBrain that helps it deliver search results better. With AI playing a part in search engines, digital marketers will have to alter their search engine optimization efforts in order to get their businesses to the top of search engine results.

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Don’t Forget Good Copywriting When Building a Website

If you’re building a new website for your business, you know there are several elements that must be done right in order to harness more customers. When a potential customer visits your website, what they read about your business and your products or services is ultimately what’s going to make them want to consider a purchase. That’s why it’s important to have good, engaging copywriting throughout all areas of your website.

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A Search Engine Better Than Google?

These days, when it comes to researching, you probably only turn to one search engine for answers: Google. You won’t find too many people who prefer Bing or Yahoo, and it’s mainly because Google has everything to offer its users… or does it?

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A Few Ways to Boost Your SEO on a Budget

Search engine optimization is always changing, and long-term strategies not only take time, but also money to get your company to where it wants to be. If you’re on a budget, there are still ways you can boost your SEO and make your website more visible and reputable. Here are six ways to do so.

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4 Paid Search “Best Practices” That Should Be Re-Evaluated

As you know, the Internet has come a long way in just a short amount of time, and with it has come changes to marketing practices. As search engines develop and advance, the best practices for paid search do as well. In this blog, our digital marketing agency re-evaluates a few best practices from when paid search was just getting started.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: