Brand Battles: Target vs. Walmart

The battle between Target and Walmart has been going on for years. While each attracts a certain type of shopper, both promise convenience and low prices. We compared some of the main elements that make up these two stores, including their background, audience, product offerings, and marketing efforts.

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How to Use Social Media Hashtags

These days, it seems that no matter what social media network you use, you’re exposed to the art of hashtags. Hashtags, as you probably know, are “pound signs” and look like this: #. They are used as a prefix in front of a word, topic, or event, and while they’re all used in social media for basically the same reason, the etiquette varies by the network.

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Brand Battles: Starbucks vs. Dunkin’ Donuts

For years, two popular coffee brands have been battling for customer appreciation and have worked hard to get it. While there are many similarities between each company, there are also many differences. Take a look at the background info, audience, menu, and marketing efforts of Starbucks and Dunkin Donuts.

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5 Email Marketing Trends to Consider

Email marketing has been around for ages, and it’s still a popular way to keep in touch with your customers. Did you know that according to SimplyCast.com, 74% of people prefer to receive emails over any other form of marketing? If you’re trying to keep up with the latest trends, try these practices.

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5 Upcoming Social Networks

Social media is huge and let’s face it – Facebook is getting a little old. Stay on the lookout for some of the newest social media platforms that we think will be getting some attention this year.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: