5 Benefits of Social Media for Your Business

Social media sites like Facebook, Twitter and Pinterest have become a necessity in any business’s digital marketing campaign. With around 1.4 billion people on Facebook, more than 970 million accounts on Twitter, and more than 70 million Pinterest users, social media offers you the potential to reach a vast amount of people and increase your business.

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Web Design Tips for HVAC Company Marketing

If you’re an HVAC company who needs a little help getting your marketing campaign off the ground, our digital marketing agency can help. When it comes down to it, your business’s website is one of your most important marketing elements.

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Reinforce Your Business with Blogs

Blogs are used for many things – expressing opinions, connecting with people, sharing new information, and more. They are considered to be a social output for users all over the world, and what once was an individual’s hobby has become a way to benefit the bottom line of your business and increase your digital marketing efforts.

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5 Web Analytics Trends of 2015

We know it’s already April, but the year is still young, and our web analytics consulting company is expecting to see some changes in analytics this year. Here are some of the trends we think will be the most prominent for 2015.

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When Choosing Your Web Design Colors…

You just got done designing your very own website for your business – you have clear call-to-actions, a visible phone number, pages that are easy to navigate, a clean layout, and great images. But what you may not have thought about are your website’s colors. Sure, brown and gold is a nice color scheme, but does it really speak to your target audience?

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4 SEO Tactics to Leave Behind

Search engine optimization is all about boosting the number of website visitors to a specific website by ensuring that website ranks highly on search engine results lists. (To put it simply, if your website is at the top of Google’s list, more people will click on it.) In order to get to the top of results lists, however, it takes a handful of SEO tactics.

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Content Marketing: 15 Words to Use and 10 Words to Not Use

As a digital marketing agency, we know that content is what captures the attention of website visitors. While there are some words that are powerful and can lead to new sales, there are also words that can do just the opposite. Here, we’ve come up with 15 words that are good to include in your website content and 10 words that aren’t.

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The Benefits of Customer Reviews

There are many benefits to getting customer reviews about your business. When you’re on the inside all the time, it’s hard to see things from the outside, and customer reviews can help you do that. Customers are almost always willing to talk about their experience with a company, and reviews can give you an honest and fair assessment of your performance.

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Content Strategies: What Businesses Are Doing

We recently came across a Marketing Land article that shed some interesting light on content marketing among business-to-consumer marketers. Content marketing is one of the most popular strategies among businesses – it’s what draws in new people; what drives home a selling point; what turns visitors into customers.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: