Improve Your Email Marketing… with Videos

Today, more and more business owners are implementing videos in their email marketing campaigns to capture the attention of their subscribers and increase their sales. Videos allow you to capture more, making it easier for your subscribers to retain the information you’re giving them. In fact, a recent survey shows that 90% of business owners claimed to notice a significant increases in conversions when they included a video in their marketing emails.

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4 Paid Search “Best Practices” That Should Be Re-Evaluated

As you know, the Internet has come a long way in just a short amount of time, and with it has come changes to marketing practices. As search engines develop and advance, the best practices for paid search do as well. In this blog, our digital marketing agency re-evaluates a few best practices from when paid search was just getting started.

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The Importance of Reputation Management

You spent years working hard to build up your business. You suffered through many sleepless nights, did everything you could to get the necessary funds, and made sure you hired employees you could count on. The last you want to do is see your work ruined by a couple of unsatisfied customers.

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5 Benefits of Social Media for Your Business

Social media sites like Facebook, Twitter and Pinterest have become a necessity in any business’s digital marketing campaign. With around 1.4 billion people on Facebook, more than 970 million accounts on Twitter, and more than 70 million Pinterest users, social media offers you the potential to reach a vast amount of people and increase your business.

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Web Design Tips for HVAC Company Marketing

If you’re an HVAC company who needs a little help getting your marketing campaign off the ground, our digital marketing agency can help. When it comes down to it, your business’s website is one of your most important marketing elements.

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Reinforce Your Business with Blogs

Blogs are used for many things – expressing opinions, connecting with people, sharing new information, and more. They are considered to be a social output for users all over the world, and what once was an individual’s hobby has become a way to benefit the bottom line of your business and increase your digital marketing efforts.

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5 Web Analytics Trends of 2015

We know it’s already April, but the year is still young, and our web analytics consulting company is expecting to see some changes in analytics this year. Here are some of the trends we think will be the most prominent for 2015.

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When Choosing Your Web Design Colors…

You just got done designing your very own website for your business – you have clear call-to-actions, a visible phone number, pages that are easy to navigate, a clean layout, and great images. But what you may not have thought about are your website’s colors. Sure, brown and gold is a nice color scheme, but does it really speak to your target audience?

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4 SEO Tactics to Leave Behind

Search engine optimization is all about boosting the number of website visitors to a specific website by ensuring that website ranks highly on search engine results lists. (To put it simply, if your website is at the top of Google’s list, more people will click on it.) In order to get to the top of results lists, however, it takes a handful of SEO tactics.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: