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How Videos Can Boost Your SEO Efforts

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Today’s search engine optimization efforts have advanced from basics like directory listings and domain names to advanced algorithms and new search engine result filters. One element that has worked its way into SEO importance is video and in this blog by Edgy Labs, we discover the ways it can boost your business.

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How to Expand Your Target Market

digital marketing experts

Let’s say you’re a successful business and have been selling your products or services in the area for a few years. After finding out that your competition has been expanding its target marketing, you decide you want to expand yours too – but how do you do it?

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10 Reasons You SHOULD Take a Vacation

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A recent survey by careers website Glassdoor found that the average U.S. employee who receives paid vacation only takes about half of it. While it’s great that so many people are working hard, a vacation is actually an important part of productivity.

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What’s Changing in Email Marketing?

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Email marketing has been around for decades, but that doesn’t mean new trends can’t emerge every once in awhile. Here, our digital marketing firm explores what’s changing in the world of email marketing and what you can do to continue to reach out and connect with your customers.

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7 Web Design Trends of 2018

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Each year, our web design company shares seven of the web design trends we believe we’ll be seeing more of through the year. Here, we share our thoughts for the trends of 2018.

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5 Benefits of Text Message Marketing

These days, more people have access to mobile phones than toilets (according to Adobe), which means you can reach millions of customers with just one text. If you haven’t discovered text message marketing yet, it’s an easy way to connect with customers and promote your business to a large audience all at one time. Some of its other benefits include…

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7 Ways to Revive Your Digital Marketing Strategy

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If you notice your business isn’t as “booming” as it once was, stop and take a moment to think about your digital marketing strategy: How old is it? When was the last time you evaluated your approach? What could you be doing better? If you answered “old,” “awhile ago,” and “a lot,” it’s time for a little revival.

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Facebook’s New Program Will Teach Digital Skills to People Around the Country

digital marketing company

Don’t look now, but Facebook is on the move again. Today, the company announced a new program called Community Boost that’s designed to improve the digital skills of a variety of people around the country; according to the website, the goal is to provide U.S. businesses and workers with “the digital education and skills they need to compete in the new mobile economy.”

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This Year, Use Social Media to Drive Holiday Sales

It’s only a few days after Halloween and many companies have already jumped on the opportunity to begin their holiday marketing. Each year, it seems like the references to joy, jingle bells, and kids unwrapping gifts on Christmas morning begin earlier and earlier, but while you’re likely scouring at the fact that it’s not even Thanksgiving yet, the companies who already have the ball rolling may actually be on to something.

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5 Tips for a Better Small Business Reputation

For small businesses, positive word-of-mouth is what leads to sales and in today’s technological world, most of that positive word-of-mouth comes from your online reputation. If you’re a B2C company, image is everything and here, our digital marketing experts share five tips for keeping the positivity afloat and the negativity minimal.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: