We have good news for mobile-friendly websites – especially websites that have been designed by the responsive web design experts at Prager: Beginning April 21st of this year, Google will be improving the indexing and ranking of websites that are mobile-friendly. This means that if your website is designed to fit the screens of mobile devices like smartphones and tablets, Google will consider your website more credible.
At Prager, we anticipated the importance of mobile-friendly websites long before Google made this announcement. A few years ago, we began noticing that more and more Internet users were surfing the web from their mobile devices. We knew this trend would continue to grow, so we began implementing RWD for clients who were interested in a new or redesigned website. These websites are now optimized for any size screen, are easy to read, and are easy to navigate.
Because Google will soon be taking steps to improve the mobile web, they’ll be looking for configuration mistakes on mobile-friendly websites. These mistakes include things like faulty redirects and smartphone-only errors (such as 404 pages or videos only playable on desktop versions). That’s why it’s important to have your website designed by professionals with the right experience.
At Prager, we’ve already tested each and every one of our client’s websites to make sure that none of these mistakes are present to discredit them from Google’s indexing and rankings. Each one of our clients has passed with flying colors and has been enjoying the benefits of a mobile-friendly website for months (at least). They have not only been reaching more potential customers, but have also been providing top-notch user experience and will soon be recognized even further by Google.
If your website isn’t optimized for mobile devices, give us a call today. Our talented web designers can fix that and get you ready for future Google changes.