5 Benefits of Social Media for Your Business

Social media sites like Facebook, Twitter and Pinterest have become a necessity in any business’s digital marketing campaign. With around 1.4 billion people on Facebook, more than 970 million accounts on Twitter, and more than 70 million Pinterest users, social media offers you the potential to reach a vast amount of people and increase your business.

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Pros and Cons of Buying Social Media Followers

Social media is now a huge part of any digital marketing strategy, and many people believe that the more followers you have, the more reputable you are. If you don’t have a strong method of obtaining followers, it may be appealing to simply buy a bunch of “fake” social media followers and increase your numbers, but there are definite pros and cons to doing so.

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How Social Media Affects Your Reputation

Any good business owner knows that having a presence on popular social media websites like Twitter, Facebook, Pinterest, and LinkedIn as part of a digital marketing strategy is necessary in order to build connections, but what they should also know is that these presences can affect their business’s reputation. Here’s how.

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Startup Advice from PeopleLinx’s Co-Founder

As a digital marketing agency based in Philadelphia, Prager likes to keep up with news about Philly businesses and/or business owners. We found out recently that Patrick Baynes, the co-founder and general manager of PeopleLinx, was a speaker at Startup Grind Philadelphia (an event designed to “educate, inspire, and connect entrepreneurs”).

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How to Use Social Media Hashtags

These days, it seems that no matter what social media network you use, you’re exposed to the art of hashtags. Hashtags, as you probably know, are “pound signs” and look like this: #. They are used as a prefix in front of a word, topic, or event, and while they’re all used in social media for basically the same reason, the etiquette varies by the network.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: