What Analytics Can Do for You

Have you ever wanted to do something to market your company, but weren’t sure if it would work? When you invest in an analytics program, you’ll actually be able to test out your ideas and see the results, which lets you make more logical decisions for the future.

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Common Obstacles in Digital Marketing

As the internet evolves, it gets tougher and tougher to keep up with the latest digital marketing tactics and strategies. In fact, some of the obstacles that you face are likely ones that many other businesses also have trouble with, including…

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10 Ways to Get More Exposure This Holiday

Thanksgiving may be over, but there are plenty of holidays coming up that you can use to attract some new customers. When it comes to gaining exposure, don’t be afraid to be creative. Here are some ideas from our digital marketing company:

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Organic Search vs. Paid Search

For years, marketing companies have been debating about whether it’s better to use a paid search campaign or organic optimization to increase their website traffic. While there’s no right answer on which is better, there are definite benefits to using each one.

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6 Thanksgiving Marketing Ideas

With Thanksgiving only a few weeks away, it’s time to start thinking about launching a holiday marketing campaign to boost your business, increase exposure, and establish customer loyalty. Here are some ideas from our digital marketing team.

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On Being a Good Marketing Client…

You’ve probably read countless articles on being a business that’s efficient, reputable, affordable, fair, and more (basically being a “good” business), but have you read much about being a good client? While it’s important to find the right marketingy agency for your business, it’s also important to be a good client for the agency.

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Don’t Be Afraid to Take a Marketing Risk

Have you ever thought about taking a marketing risk but decided against it? Maybe it was because you didn’t want to spend the money. Maybe it was because no one else agreed with your idea. Or maybe it was because you were afraid it would fail. No matter the reason, sometimes it’s good to take a marketing risk. If it’s a success, you’ll have discovered a whole new way to reach people.

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Improve Your Marketing Strategy with Voice Analytics

Concrete metrics are a great addition to any marketing strategy; when you have access to factual data about your business, you can use it to evaluate your performance and make it more efficient. One of the solutions we offer, called “voice analytics,” adds an element to your marketing strategy that can improve your approach.

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5 Ways Wearables Could Affect Marketers

Wearable technology is on the rise – from Google Glass to Fitbits to the Apple Watch, we’re swapping out loose devices for ones that we can attach to ourselves. Wearing our technology means we have access to it 24/7, and that’s a pretty big selling point for many consumers. In fact, wearables market spending has been predicted to reach $19 billion by 2018.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: