The Perks of Working at Google

Google began as a search engine research project by two Stanford University students. Today, with the help of over 30,000 intelligent and motivated “Googlers,” the global company has made breakthrough moves to improve the user search experience. So how does …

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Bing’s New Shopping Search

At our digital marketing firm, we know that Bing is constantly evolving in order to attract new users and sway the search engine popularity paradigm. Recently, Bing announced that it will be improving its online shopping functionality by adding a few new features, which will simplify the shopping experience for its users.

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The Correlation Between Web Browsers and Search Engine Loyalty

It seems as though the browser that users choose will also have an impact on the search engine that they use, too. So in that case, search engines that want to increase their number of loyal users should improve the functionality of their web browser (if they offer one). If they don’t, however, there’s still a pattern that exists that can make users loyal to a specific search engine…

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Google Revamps Places Pages

Google Places is a great place for businesses to connect with local customers. It acts as an online directory that can provide consumers with the contact and location information they need to find any type of business they are looking for in their area.

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Bracing Yourself for the Bing/Yahoo Alliance

It has been a long time coming, but Microsoft and Yahoo are finally making their first step towards fully integrating their two search engines together. The companies announced that as of August 3rd, 2011, they will be launching a merged version of their search engine in Europe.

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Client Spotlight

Check out some of the work we've done to help these clients succeed: