A Battle Between Google and Uber?

Ever since 2010, the word “uber” has been transformed from a simple term meaning “supreme” or “extraordinary” to one of the fastest growing international car transportation services in the world. To get to the top, the company has been boldly setting fares lower than competitors’ and has been offering decent wages to its drivers.

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Google Has a European Rival…

Since the dawn of the Internet, there have been dozens of search engines (Bing, Yahoo, Ask Jeeves, etc.) that have tried to win over the loyalty of web surfers. Google was launched in the late 1990s and rose to the top of the search engine pile. Today, it performs around 3.5 billion search queries every day – and has a European rival that wants to beat it.

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Is Yahoo Working on a New Search Engine?

Yahoo’s search and advertising efforts have been partnered with software giant Microsoft since 2009. In the 10-year agreement (called the Yahoo & Microsoft Search Alliance), Yahoo agreed that its search and search-advertising technologies would be powered by Bing.

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Will Banner and Hero Ads Be Successful?

A few weeks ago, Google announced that it was also going to be playing around with banner ads to liven up its search engine. Not long after that, Microsoft said it was also going to update its Bing search engine, but with “hero” ads instead of banners. No matter the size of the ads, the bigger question is: will big ads work or will they just annoy people?

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A History of the Search Engine

As many of you know, yesterday was Google’s 15th birthday, which made me pause and wonder how the whole “search engine” thing got started. So, here’s the history behind one of the technological things we use the most these days.

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Yahoo’s Next Move in User Experience

When Marissa Mayer was first made CEO of Yahoo, she set a goal to “make the world’s daily habits inspiring and entertaining.” Her vision was to make Yahoo more engaging and more personalized for its users, so she has decided to shut down several small properties beginning next month.

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The Perks of Working at Google

Google began as a search engine research project by two Stanford University students. Today, with the help of over 30,000 intelligent and motivated “Googlers,” the global company has made breakthrough moves to improve the user search experience. So how does …

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